
THE MENU YOU DIDN'T CHOOSE
We still choose what to click, but algorithms increasingly choose the menu. What does personalised content mean for attention, curiosity and human agency?

Why Is It So Hard to Stop Doing Something You No Longer Want to Do?
Why are habits hard to break when we no longer want them? Identity, routine, relief and social pressure can keep behaviour in place long after desire fades.

The Things I Thought Stress Was Doing
For years, Adam Fox blamed a high-pressure job for his poor sleep, anxiety, weight gain and increasingly difficult decision-making. Work was genuinely damaging, but the alcohol he used to unwind was q

Alcohol Isn’t the Habit. It’s the Job It Does.
Alcohol can provide confidence, belonging, relief, reward, ritual or escape. Understanding a drinking habit therefore requires more than counting units. It requires asking what role the drink performs

I Never Planned to Become Sober
I did not stop drinking because alcohol had destroyed my life. I planned to take a short break, noticed how much better I slept, thought and felt, and gradually realised I had no convincing reason to
